Sound like yourself.
Move beyond borrowed scripts and generic cues. Develop language, rhythm, and energy your clients recognize immediately.
Founding Cohort · Philadelphia · 8 Seats
Charm School for Wellness Instructors
You learned
how to teach.
Now learn how
to be remembered.
12—13DEC
2026
2026
The missing curriculum
Certification taught you the method.
But it may not have taught you how to build trust, create energy, fill a room, market your work, or make your voice unmistakably yours.
01
Not how to be charming.
Not how to be charming.
How to become undeniable.
This is not charm school designed to make you smaller, quieter, or easier to digest. It is a room for instructors ready to take up space—with skill, intention, safety, and a point of view.
What changes here
Lead the whole room.
Read people, create safety, coach with confidence, and build the kind of class culture people return to.
Make your work visible.
Clarify your why, position your gifts, create stronger content, and connect your instruction to a larger body of work.
Voice · Presence · Community
Teach the room you want to build.
The two-day intensive
The instructor.
The brand.
Saturday · December 12
Day 01The Instructor
Develop the coach people trust, feel, and remember.
- Functional anatomy and client-safety refresher
- Class architecture and programming non-negotiables
- Cueing without sounding scripted
- Authentic energy, presence, and reading the room
- Live teaching laboratory with feedback
- Turning attendance into community
Sunday · December 13
Day 02The Brand
Build the business around what makes your coaching distinct.
- Brand purpose, positioning, and signature message
- Content strategy and visual storytelling
- Capturing high-quality content independently
- Professional photo and video rotations
- Events, partnerships, and revenue opportunities
- Your personalized 90-day growth plan
Your enrollment includes
Come with your gifts.
Leave with the structure.
- 01
Two immersive days of instruction and implementation
- 02
Coach Zha University workbook and teaching frameworks
- 03
Individual feedback and brand hot-seat coaching
- 04
Professional photography and vertical video content
- 05
A personalized 90-day growth and visibility plan
- 06
One virtual alumni implementation session in January
Final quantities of edited photographs and video clips will be confirmed before enrollment agreements are issued.
Taught by Coach Zha
I did not build my career by teaching the workout alone.
I built it by creating a voice people could recognize, experiences people wanted to return to, and a community that trusted me beyond the studio.
Coach Zha University brings the teaching, branding, content, community-building, and production lessons together in one room—so you can build your version with intention.
Nike Well Collective Trainer
Certified Pilates Instructor
Philly Mag Fitness Influencer of the Year
Creator, Wellness Day Party
Is this your room?
Built for the instructor
who knows there is more.
You are certified or currently completing instructor training.
You know the workout, but you are still discovering your voice.
You want a recognizable brand—not a copy of somebody else’s.
You are ready to create community, content, and opportunities beyond class.
Founding cohort investment
Eight seats.
Two ways to commit.
Complete the application, select your payment option immediately after submitting, and Coach Zha will personally review your enrollment.
$795
One payment after submitting your application.
Pay in full$300 × 3
$900 total. Three monthly payments completed before the intensive.
Choose payment planAlready applied? Use the buttons above to complete your enrollment. Payment does not replace the required application.
Before you apply
Is this an instructor certification or continuing education course?
No. Coach Zha University is a professional development intensive. It does not provide certification, licensure, or continuing education credits and does not replace modality-specific training.
Where will the intensive take place?
The experience will take place in Philadelphia. The private studio location and arrival details will be shared with enrolled participants.
Who can apply?
Certified instructors and instructors currently completing training across Pilates, yoga, strength, dance, cardio, barre, cycling, running, and related wellness modalities are welcome to apply.
Are payments refundable?
Participant payments are nonrefundable. If you can no longer attend, you may request a one-time enrollment credit for a future Coach Zha University cohort, subject to the terms below.
Do I pay when I apply?
After submitting the application, you will immediately choose either the $795 paid-in-full option or three monthly payments of $300. Coach Zha will then personally review your enrollment.
Enrollment terms
Your commitment
reserves the room.
All sales are final.
Once your enrollment is accepted, payments are nonrefundable. This includes participant cancellations, scheduling conflicts, late arrivals, missed sessions, and no-shows.
Future-cohort credit.
If you cannot attend, you may request in writing to apply the amount paid as a one-time credit toward a future Coach Zha University cohort offered within 12 months. Credits are subject to availability, nontransferable, and have no cash value. Any difference in future tuition remains due.
Payment-plan commitment.
Selecting the installment plan is a commitment to pay the full $900 enrollment fee. Missing the intensive or requesting a future-cohort credit does not cancel the remaining balance.
Organizer decisions.
If your application is not accepted, your payment will be returned. If Coach Zha University cancels the cohort and does not provide a rescheduled date, you may choose a refund or apply the full amount as a future credit.
By completing payment, you acknowledge and agree to these enrollment terms.
Applications are curated
Class is
in session.
If you are ready to strengthen your instruction, clarify your brand, and build a community around your work, apply for one of eight founding-cohort seats.
Start your applicationYour application takes only a few minutes. Select your payment option immediately after submitting.